Netflix inks first pay-TV provider deal with Virgin Media

The move is by no means groundbreaking -- current pay-TV customers already access Netflix on a wide array of devices, after all -- but it's a psychological victory for the streaming provider. For years, pay-TV providers have attempted to target services like Netflix that they have viewed as threatening to their services. For the first time, a pay-TV provider has seemingly acknowledged the value provided to customers by Netflix. - Don Reisinger

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