Tuesday, July 30, 2013

Intel web TV spy camera plans axed

The goal had been to endear Intel’s fledgling on-demand and live TV service to content owners, by promising them far more comprehensive viewer metrics on which promotional campaigns could be based. Whereas existing advertising takes a relatively blunt-brush approach to who is watching what, Intel’s system could have pinpointed demographics down to relatively narrow age brackets, tracked the gender of multiple viewers, and more. - Chris Davies

via Streaming-TV Intel web TV spy camera plans axed http://www.slashgear.com/intel-web-tv-spy-camera-plans-axed-30292203/

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