Since they are immutable distributed ledgers owned by no single entity, blockchains will enable content creators to register ownership of their creations without the need for big record labels. This concept is being tested and explored by several startups and nonprofit organizations. One key player is Ujo, based on the Ethereum blockchain, that enables artists to manage their identities, music, and licensing on their own terms. Combining the transparency of the blockchain with the innovation of smart contracts, the system also enables consumers to license the music for various purposes. - Ben Dickson, Tech Talks via VentureBeat [via/web:http://streaming-tv.us]
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