Thursday, November 16, 2017

Facebook launches Creator app for influencers to build video communities


But one thing sorely missing from Facebook Creator is new ways for influencers to monetize. There's no subscriptions or tipping, and they can't even inject revenue-sharing ad breaks into their videos. The only option is to post sponsored, branded content and label it with Facebook's partnership tagging feature. At least Simo says "it's not a one size fits all when it comes to monetization. [Creators] all need a lot of different things. We're open to exploring a lot of different business models but on that front nothing to announce at this time." - Josh Constine, TechCrunch [via/web:http://streaming-tv.us]

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