While $2.5 billion is an eye-popping figure — and substantially more than the $1 billion that both Apple and Facebook have pledged to spend on original video in the year ahead — it still pales in comparison to industry leaders Netflix and Amazon. Netflix says it will $6 billion on original and licensed content in 2017 (and content chief Ted Sarandos estimates that its budget will ascend to $7 billion in 2018), while Amazon will spend a reported $4.5 billion this year. - Geoff Weiss, Tubefilter [via/web:http://streaming-tv.us]
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