Sunday, March 6, 2016

Streaming delays are mentally taxing for smartphone users


Streaming delays are mentally taxing for smartphone users who are working under time constraints, the Mobile World Congress edition of the Ericsson Mobility Report reveals. Conversely a delay-free experience triggers a positive emotional response and increases brand engagement for mobile operators. [...] Six-second delays to video streaming caused stress levels to increase by a third. To put that in context, the stress incurred is equivalent to the anxiety of taking a math test or watching a horror movie alone, and greater than the stress experienced by standing at the edge of a virtual cliff. - Business Standard [via/web:http://streaming-tv.us]

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