Apple has no idea how streaming music works

Simply put, music fans are swapping pay-as-you-go downloads for streaming subscriptions that let them listen to anything they want without having to pay each time they fall in love with a song. Bob Lefsetz over at The Big Picture did his best to grab Apple and the music industry at large by the collar and shake it into consciousness last year by noting that music's future isn't in sales -- unless you're really into vinyl -- but in streaming spins. Imagine Dragons didn't get to the Grammys on album sales and airplay and Calvin Harris didn't become one of the biggest DJs in the world by waiting for iTunes preorders. The metrics have changed, but so has the listening public. - TheStreet.com via MSN Money

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